Web App that predicts what is the best fit for your new car.
NextJSCSSJavaScriptAppPredictor
see for yourself → → ❯ whoami
Roberto
Konanz
I'm a
7+ years building digital things — from front-end experiences to analytics pipelines. Based in Miami, FL. One day at a time.
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01
01.
about me
I'm a Technical Lead and Web Analytics engineer with 7+ years of experience spanning full-stack development, tag management, and data pipelines. I've shipped code for Fortune 500 brands, managed data layers for 4M+ monthly users, and built everything from iOS apps to interactive browser games.
about.json
{
"name": "Roberto Konanz",
"role": "Technical Lead II",
"company": "Adswerve",
"location": "Miami, FL 33129",
"experience": "7+ years"
}
❯ skills --list
JavaScript TypeScript React Node.js HTML / CSS Swift / iOS Tealium Google Tag Manager GA4 Adobe Analytics BigQuery / SQL Git
// tools & platforms I work with
02
02.
projects
// things I build in my free time
React app that loads a chess AI model right in the browser and lets you go head-to-head against it. No server needed — the engine runs entirely client-side.
ReactAIChess.jsBrowser Game
play now → → // more projects on the way
→ github.com/rxkonanz
03
03.
experience
Jun 2022 – Present
Technical Lead II
Adswerve- ▸ Lead and oversee multiple technical analytics projects, ensuring seamless implementation and integration of analytics solutions across various platforms.
- ▸ Implement and troubleshoot web analytics tags and server-side API calls.
- ▸ Subject matter expert in Tealium (client & server-side), Google Tag Manager, Google Analytics, and Adobe Analytics.
- ▸ Conduct comprehensive audits of analytics implementations for accuracy, performance, and compliance.
- ▸ Utilize SQL in BigQuery on GCP to analyze large datasets and derive actionable insights.
- ▸ Develop custom JavaScript solutions for client-specific tracking requirements.
- ▸ Deliver solutions for large-scale clients in aviation, e-commerce, and hospitality.
Mar 2021 – Jun 2022
Senior Digital Analyst
Adswerve- ▸ Implemented technical solutions for clients in the Google Marketing Platform — Google Tag Manager & Google Analytics.
- ▸ Advised clients on Tealium implementations and custom JavaScript event tracking.
- ▸ Translated analytics and tagging solutions for all audiences — from Marketing to Development teams.
- ▸ Analyzed client data and provided best-practice consulting to improve data collection processes.
Jun 2019 – Mar 2021
Web Analytics Developer, eCommerce
AutoNation- ▸ Implemented web tracking tags and extensions in Tealium with JavaScript and jQuery.
- ▸ Managed and maintained the Data Layer for autonation.com and 200+ vendor websites (4M+ monthly users).
- ▸ Worked as a liaison between Analytics, Product, and Development teams.
- ▸ Reported on KPIs across vendor websites, produced ad hoc data reports, and framed recommendations for marketing strategy.
2018 – 2019
Web Developer
JotaTres- ▸ Developed client websites using Bootstrap, WordPress, HTML/CSS/JS.
- ▸ Met with clients to understand business needs and propose actionable plans.
- ▸ Developed a native iOS application published to the App Store using Swift 3 and Xcode.
Aug 2017 – Aug 2018
Software Developer
General Motors- ▸ Developed front-end for e-commerce shopping tools.
- ▸ Built and deployed CMS components for the Cadillac Quantum Website (cadillac.com, buick.com).
- ▸ Collaborated in an Agile development team using Git version control.
- ▸ Worked closely with QA team to resolve bugs and improve UX.